مقالات انگلیسی

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بازه زمانی مقالات از سال ۲۰۰۸ تا ۲۰۱۴ است.

Developing Blue Ocean Strategy of Sustainable Product Design and Development for Business Opportunities of BOP Groups in Taiwan [Download]
Jui-Che Tu, Min-Chieh Shih, Chuan-Ying Hsu, Jian-Hao Lin (2014): Mathematical Problems in Engineering.

Adoption of focus group and policy Delphi to blue ocean strategy: a proposed conceptual model [Access]
Alex Hou Hong Ng, Dominic Hoe Chai Lau, Wan Khairuzzaman Wan Ismail (2014): International Journal of Management and Enterprise Development.

Blue Ocean Strategy: The Magic and Science of New Value Innovation Blockbusters [Download]
Anju Singh (2014): Global Journal of Finance and Management.

Envisioning a global role for osteopathic medicine in the 21st century: Using Blue Ocean Strategy to promote osteopathic health care as the World’s leader in healthcare education and do it more efficiently, effectively and at the lowest cost [Download]
Philip C. Slocum, Frank Papa (2013): International Journal of Osteopathic Medicine.

The Blue Ocean that disappeared – the case of Nintendo Wii [Access]
Svend Hollensen (2013): Journal of Business Strategy.

Higher growth through the Blue Ocean Strategy: Implications for economic policy [Access]
Jaka Lindic, Mojca Bavdaz, Helena Kovacic (2012): Research Policy, 41, 928– ۹۳۸٫

E-Learning as a Career Path in Information Systems Curricula: A Blue Ocean Opportunity [Download]
Robert J. Mills, Kelly J. Fadel (2012): American Journal of Business Education, 5(2), 103-114.

Effects of ownership change on organizational settings and strategies in a Taiwanese hotel chain [Access]
Jen-te Yang (2012): International Journal of Hospitality Management, 31, 428– ۴۴۱٫

Commentary: Applying Blue Ocean Strategy to the Foundation of Accountable Care [Access]
Shari J. Welch, Bob Edmondson (2012): American Journal of Medical Quality, 27(3), 256-257.

Sales Forecast by Taking the Concept of Blue Ocean Theory using MatLab Programming [Download]
Pankaj Aswal, Manish Singh (2012): Journal of Economics and Sustainable Development, 3(4), 1-7.

Finding Uncontested Markets for European Fruit and Vegetables through Applying the Blue Ocean Strategy [Access]
Emiel F.M. Wubben, Simon Düsseldorf, Maarten H. Batterink (2012): British Food Journal, 114(2), 248-271.

The Impact of Blue Ocean Strategy in Low-cost Transport [Access]
Hana Štverková, Michal Červinka, Vlasta Humlová (۲۰۱۲): International Conference on Traffic and Transportation Engineering, Belgrade, 29-30.

Transforming the Nature and Scope of New Product Development [Access]
Dennis Pitta, Elizabeth Pitta (2012): Journal of Product & Brand Management, 21(1), 35-46.

Purple Ocean Strategy: How To Support SMEs’ Recovery [Download]
Giorgio Gandellini, Daniela Venanzi (2011): The 7th International Strategic Management Conference.

Disruptive Product Innovation Strategy: The Case of Portable Digital Music Player [Download]
Nazrul Islam, Sercan Ozcan (2012): In Disruptive Technologies, Innovation and Global Redesign: Emerging Implication, edited by Ndubuisi Ekekwe and Nazrul Islam. Hershey: IGI Global

An Integrated Model of Value Creation Based on the Refined Kano’s Model and the Blue Ocean Strategy [Download]
Ching-Chow Yang, Dylan Sung (2011): Total Quality Management & Business Excellence, Special Issue: From Value Creation to Customer Satisfaction. 22(9), 925-940.

Awareness, Action and Context-Specificity of Blue Ocean Practices in Sales Management [Access]
Petri Parvinen, Jaakko Aspara, Joel Hietanen, Sami Kajalo (2011): Management Decision, 49(8), 1218-1234.

Sourcing or Selling: The Value Flame at the Base of the Pyramid [Access]
Robert L. Williams Jr., Maktoba Omar, John Ensor (2011) Marketing Intelligence & Planning, 29(3), 233-246.

Blue Ocean versus Competitive Strategy: Theory and Evidence [Download]
Andrew Burke, André van Stel, Roy Thurik (2010): Harvard Business Review, 80(5), 28-29.

Bandit cellphones: A blue ocean strategy [Access]
Shih-Chi Chang (2010): Technology in Society, 32, 219–۲۲۳٫

Systematizing new value proposition through a TRIZ-based classification of functional features [Download]
Yuri Borgianni, Alessandro Cardillo, Gaetano Cascinb, Federico Rotini (2010): TRIZ Future Conference 2010.

Issues in a down economy: blue oceans and new product development [Access]
Dennis Pitta (2009): Journal of Product & Brand Management, 18(4), 292-296.

Analysis of the Use of Blue Ocean Strategy: Case Study Analysis on 14 Different Agencies [Download]
Zainal Abidin Mohamed (2009) Integration & Dissemination 4, 28-34.

A strategy for third-party logistics systems:Acase analysis using the blue ocean strategy [Access]
Changsu Kim, Kyung HoonYang, Jaekyung Kim (2008): Omega, 36, 522 – ۵۳۴٫

Planning with Blue Ocean Strategy in the United Arab Emirates [Access]
Colin Butler (2008): Strategic Change, 17(5/6), 169-178.